Hope & Hart is about finding a small amount of “me time” within your day to slow down and create something special. 

Meet Jenni Davis. The founder and designer behind the brand Hope & Hart.

Jenni combines her passion for design with her ability to create. Every design/item in the collection (from custom makes to embroidery kits) is lovingly handmade, ensuring that no two items are exactly the same.

Jenni studied Textiles design (specialising in Mixed Media Textiles) at De Montfort University in Leicester. She had always loved taking simple fabrics and changing them into beautifully embellished pieces;

“There is something so satisfying about being able to hold a physical item that, only a few hours before, was merely swathe of fabric”

After short stints in the design offices of George at ASDA, Jasper Garvida and Anya Sushko, Jenni quickly realised that she wanted to work on her own brand and retain full control over design, manufacture and production. 

 “I understand my customers’ needs because they are also my needs”

Jenni started out by providing a range of simple, leather bags and accessories, in a minimalist style in variety of sizes. 

After an ectopic pregnancy in early 2018, Jenni had to make the hard decision to re brand from leather bags and accessories to bespoke hand embroidery keepsakes and DIY kits. 

Taking time out of a busy day, or helping centre your mind after a traumatic experience became very important to Jenni following on from her own personal journey.

Hand embroidery can be a very therapeutic process. It can help us stay calm and relaxed, become
mindful and enable us to help take control of our busy day to day lives and learn to just slow down. 

Jenni now creates embroidery designs that will fit in seamlessly anywhere in your home. Whether left in the embroidery hoop or transferred into a frame, we want you to be proud of your makes and show them to the world.

Sourcing all our materials from within the UK means we can give you the highest quality products possible which we are very proud of.

Along with DIY and Digital Embroidery and Cross Stitch kits you can do at home, Jenni creates unique one of a kind embroideries for weddings, ultrasound scans and specials occasions.